Handheld print assets refer to marketing materials that can be held in the hand, such as brochures, flyers, and postcards. These print assets are a valuable tool for businesses looking to promote their products or services, as they can be easily distributed at trade shows, events, or in-store. Handheld print assets are also effective in direct mail campaigns or as part of a larger marketing campaign. They can be customized with graphics, photos, and text to communicate key messages and highlight the benefits of the product or service being offered. Additionally, handheld print assets can be used to provide customers and retailers with additional information or incentives to make a purchase. Overall, handheld print assets are a versatile and cost-effective way to reach potential customers and increase sales.